SearchCap: Google APIs, global SEO & public relations

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google updates the Google My Business API to version 3.0
  May 6, 2016 by Barry Schwartz

  The new Google My Business API brings additional functionality to help those who manage locations at scale. This is version 3.0, which comes 6 months after the last update.

• 5 reasons to keep doing mobile SEO even though ads are everywhere
  May 6, 2016 by Bryson Meunier

  Sure, paid search on mobile has grown. But if you’re thinking of cutting your organic search budget for mobile, columnist Bryson Meunier urges you to reconsider and focus on increasing your overall traffic.

• 5 ways SEO and PR should be working together
  May 6, 2016 by Erin Everhart

  When it comes to digital marketing, SEO and PR go together like peanut butter and jelly. Columnist Erin Everhart explains how these two teams can combine forces to benefit each other and the business as a whole.

• Global SEO: A huge opportunity + 5 tips for success
  May 6, 2016 by Christian Sculthorp

  According to columnist Christian Sculthorp, you may be missing out on a 6-billion-person market. Have you thought about going global with your SEO?

• Search in Pics: Karl Urban I’m not an SEO, make SEO great again hat & Google wine club
  May 6, 2016 by Barry Schwartz

  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google wine club: Source: Twitter Make SEO great again hat: Source: Twitter Karl Urban in Star […]

• Sigmund Freud Google Doodle celebrates father of psychoanalysis’ 160th birthday
  May 6, 2016 by Amy Gesenhues

  Designed by doodler Kevin Laughlin, today’s Freudian doodle depicts the deep dark sea of the unconscious.

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

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(Some images used under license from Shutterstock.com.)

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